The Traitors immersive experience set to launch in the UK

An immersive experience based on hit TV show The Traitors is set to launch in the UK.

From the makers of Peaky Blinders: The Rise and Doctor Who: Time Fracture, the new experience is set to launch across several venues across the UK in 2024.

All3Media International will collaborate with The Everywhere Group to turn the TV show into a live, playable social experience that will immerse participants into the world of The Traitors.

Tom Roe, head, global licensing, The Everywhere Group said: “The Traitors is one of the most exciting and immediately engaging shows we’ve seen for years in the U.K., and the team at TEG were immediately hooked on the unique game-play format.

“It has rightly become one of the most talked about shows in years, and audiences are currently binging on other international versions of the show whilst we eagerly await the U.K.’s second season. It lends itself perfectly to playable theatre, and we are absolutely thrilled at the prospect of developing an incredible experience that delivers the ability for everyone to test themselves as either a faithful or a traitor.”

Nick Smith, executive vice president, formats and licensing, All3Media International, added: “The Traitors has quickly become a global phenomenon, gripping millions of people around the world and bringing families back to watching TV together.

“So, we are delighted to have partnered with the brilliant team at The Everywhere Group in order to create a faithful recreation of the dramatic world of The Traitors”.